A question came up today about whether placing unsubscribe links behind a login requirement complies with CAN-SPAM. This fairly common implementation choice deserves scrutiny from
Remember when I said that if a product is free, you’re probably the actual product?1 The Texas Attorney General just launched a lawsuit showing how
That email from your CEO announcing an international expansion changes everything about your privacy program. Suddenly, you’re not just dealing with new requirements – you’re
Most delivery problems in 2025 will not be about servers or IPs but data issues. You know, reputation issues that are caused by not getting
