The Email Marketer’s Syllogism
I get to see a number of things on a daily basis which indicate that people may not have the best ideas when it comes
Mickey
10 July 2009
I get to see a number of things on a daily basis which indicate that people may not have the best ideas when it comes
On June 6, 2009, a client sent a mailing. After it was sent, their (static, only-used-by-them) IP was listed by a particular list that is
SORBS wasn’t best DNSBL in the world. For instance, they listed all of one ESP’s net space because the maintainer had personal issues with the
Seen in a tweet: “Think about why you open an email in your inbox. Consider that when creating your next email campaign, would you open
Today we’re going to create a checklist of things required for CAN-SPAM compliance. So, you want to make sure that you actually comply with the
you get incredibly dumb statements like this one: Like promotional e-mail, transactional e-mail by nature bypasses search engines. Uh? What? My car also by nature bypasses
Did you know that it’s entirely possible to learn the wrong lessons? Well, it is. I use Zemanta to suggest possible links for blog posts.
This morning I noticed an email asking about a domain being blocked by Barracuda’s Web Filter due to a classification of “advertisement-pop-ups”. The implication of
I am asked about embedding Flash or Windows Media files in email on a fairly regular basis. I always advise against it. It never seems
The hallmark of bad advice is the “there are very clear guideline” statement which appears without an actual reference to the “very clear guideline”. A
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