When web experts opine about email…
you get incredibly dumb statements like this one: Like promotional e-mail, transactional e-mail by nature bypasses search engines. Uh? What? My car also by nature bypasses search engines (although it does, in fact, have an engine of its own, thus providing at least as much linkage to search engines as transactional email has). Maria Krueger is
Email is about relationships
Did you know that it’s entirely possible to learn the wrong lessons? Well, it is. I use Zemanta to suggest possible links for blog posts. As I was writing yesterday’s blog post, a suggested link came up dealing with CAN-SPAM and the definition of “spam”. That post by [acp author=”Roger Bauer” media=”blog” day=”9″ month=”December” year=”2009″
Video in email
I am asked about embedding Flash or Windows Media files in email on a fairly regular basis. I always advise against it. It never seems to deliver well and it also suffers from degradation in service. That is to say that it doesn’t seem to get where you want it as often, and when it
Bad Advice
The hallmark of bad advice is the “there are very clear guideline” statement which appears without an actual reference to the “very clear guideline”. A great example of this is an Email Insider article entitled: “[acp id=”MediaPost-01″ author=”Jamie Schissler” media=”blog” publisher=”MediaPost” url=”http://www.mediapost.com/publications/article/93012/transactional-email.html” year=”2008″ month=”October” day=”20″ title=”Transactional Email”]{title}[/acp].” CAN-SPAM. There are very clear guidelines on how much
Sending email to wireless domains?
One question that I get asked a lot has to do with sending email to wireless domains. So, I’ll lay out the answer here for all the world to see: No unsolicited messages may be sent to a recipient on a mobile domain for any reason, period. Here’s the general rule from the FCC’s Order
The Spock Trap
I’ll admit it, I’m a policy wonk. I have a bachelors degree in Government. And, I read the Dipnote, the US State Department’s blog. It’s in my non-work blog feeds in Thunderbird. So, sue me. Today, [acp author=”John Matel” id=”Matel-01″ publisher=”The Dipnote” url=”http://blogs.state.gov/stories/2008/04/08/hidden-prosperity-and-banana-index-iraq” title=”Hidden Prosperity and the Banana Index in Iraq” year=”2008″ month=”April” day=”8″]{author} writes