Category: Email

How does general policy change in the face of a known health emergency? It’s a tricky question that can be fraught with pitfalls and emotions.

The purpose of a written policy is to protect the provider by protecting the customer. Stated policies — primarily written — provide a baseline of

One of the more difficult things to consider is how policies scale when talking about sending millions or billions of messages daily. However, being able

We live in a politically polarized world. Everyone wants precisely what they want and will only take it as they want it. You only need

So, you’ve discovered that your customer has an issue with spamtraps on a mailing list. What do you do now? As a rule, spamtraps end

When you go to the doctor, do you want the doctor to treat your symptoms, or do you want the doctor to give you treatment

One of the issues I get to deal with in policy enforcement is handling complaints about customers sending messages to “spamtraps.” This invariably leads to

Policies exist for a reason. For instance, most email service providers have a policy forbidding the use of non-opt-in lists. Those policies exist because of