Tag: Listmas

Purchased Lists

8 December 2017

On the second day of Listmas, my data showed to me … 2 purchased lists. Did you know that people in the email delivery space hate list purchases? We really do. It’s because we know how strongly linked permission is to customer success. I’ve spent some time in the past talking about things like permission Read More

ice on the tree branch

First Day of Listmas: Slow Delivery

7 December 2017

On the first day of Listmas, my data showed to me something’s causing slow delivery… Slow delivery rates are a real factor all year, but they become especially pointed and painful between Thanksgiving and Christmas. They happen for all kinds of reasons. So, each weekday until the Friday before Christmas, we’re going to look at things Read More

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