Political spam: A Few Stats
I’m not enamored with political senders. As a group, they tend to have a sense of entitlement to engage in poor practices. So, they buy, sell, rent, and trade lists. Today’s post is a case study in the last presidential election. I gave tagged addresses to the Trump, Warren, Sanders, and Clinton campaigns. In each
Don’t opt-out of spam?
Yesterday, Laura Atkins wrote a blog post which suggests that unsubscribing from spam doesn’t result in receiving more spam (Atkins 2013). I know that this is a project that she’s been working on for at least a month, and I don’t have any reason to doubt her results. Additionally, she links to (Magill 2013), (Pogue 2013),
Deliverability Relationship Marketing
A teaser (King 2013) for a Delivera whitepaper by Ken Magill provided blog fodder for Laura Atkins over at Word to the Wise (Atkins 2013). Ken’s premise, with which Laura agrees, is that ESPs which start talking about the wonderful relationships they have with folks at Spamhaus or at various ISPs should cause you to be